You can’t help but wonder, sometimes, if a company should really see a problem coming. For example, when SimCity launched recently for EA, the huge demand for the game should have been a clue that EA might want to beef up its servers. Now, it seems, Disney is learning that same lesson the hard way with its eagerly anticipated game, Disney Infinity.
Launch day was HUGE for Disney’s new franchise, which merges the virtual world with real world collectible toys. There were big launch parties all over, including the official launch event in Times Square. Meanwhile, reviews of the game were trickling out, praising the game and its future potential (look for our review soon). Xbox 360 and Wii U owners were hitting social media to gush over the fun they were having with the game … but PlayStation 3 owners? They were singing a different tune … and one that would likely get cut from any Disney movie.
Unfortunately, after a Day One patch was installed on the game, PS3 owners found themselves shut out of the Disney Infinity servers. Unlike the Xbox LIVE servers maintained by Microsoft, the PlayStation 3 servers have to be managed by Disney, and it seemed like the Mouse House wasn’t exactly prepared for the deluge of fans wanting to play in the new Disney Toy Box. Compounding the issue, without the ability to log in, many players couldn’t even get to the opening tutorial. And those that did somehow manage to get in were freezing up moments into the gameplay.
As word spread online about the issues with the PS3 version of the game, some people tried to come up with their own fix. Deleting the patch and staying offline seems to be getting some PS3 owners back in the game, though they are still unable to access the Toy Box mode, one of Disney Infinity’s key selling points. Unfortunately, without the patch, people were reporting that the game was freezing, locking up, and worst of all, corrupting their saved game data and forcing them to restart everything from scratch.
As of this writing, there’s been no response from Disney Infinity’s tech support staff. However, the game’s official Twitter account did post the following:
“For those who have reached out about issues with the PS3, we are working on it right now and will be back with more info soon!”
Of course, this came as little comfort to parent who had dropped anywhere from $75 for the Starter Pack to more than $300 for entire sets, complete with packs of booster discs. Many people took to social media talking about how they were having to now deal with crying children who had been anxious to play the game for months.
Disney has a lot invested in the Infinity franchise, with many reporting that the company has dropped as much as $100 million into the development and marketing. With that much at stake, having a technical glitch affect a major portion of your audience is a huge blow and definitely a black eye on an otherwise successful launch. In the meantime, it looks like PlayStation 3 owners will be busy wishing on a star for a new patch to resolve the issue soon.